ASSOCIATED FIRST RUBBER (M) SDN BHD was officially established in 1999. It is a joint venture between FIRST RUBBER CO. LTD of Thailand and COOLTEC INDUSTRIES SDN BHD. FIRST RUBBER CO. LTD. was first established in Taipei, Taiwan in 1972 and in 1992 transfers its entire operation to Bangkok, Thailand. ASSOCIATED FIRST RUBBER (M) SDN BHD specializes in the manufacturing of automotive and motorcycle parts & components, Rubber O rings, Rubber Packing, Rubber –Metal bonded Parts and Custom-Molded Rubber Parts. The Company obtained the prestigious ISO 9001:2008 Quality Management System in the year 2003 and ISO/TS 16949:2009 in the year 2011.

It is the group vision to be a major and leading player both locally and internationally in the automotive air conditioning parts, accessories and components industries in the years to come. It is the Group policy to provide service SECOND to NONE to all its valuable customers. If you are looking for rubber machinery . WE stand at all times to serve you with its forever motto: “QUALITY PRODUCT with PROMPT and TIMEY DELIVERIES”.


  1. Innovative
  2. Young and aggressive team
  3. Commit to QUALITY is our top priority
  4. Act fast in meeting customers requirement
  5. Offer best price & best services
  6. Self support production facilities enable better flexibility in meeting customers requirement


The Group approach to customer is simple; to serve as a reliable business partner. Your business goals, expectations and achievements are our priority. We believe that efficient customer support and technical quality are essential in our organization. Our resources are totally dedicated to high quality from conception to consumption.